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1-800-THE-TREE (1-800-843-8733)
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Business and Report Writing: Hands-OnThe Art of Clear and Concise Written Communication
Course: 219
Type: Hands-On Training
Duration: 3 Days
You Will Learn How To
- Write clear and concise documents to accomplish business objectives
- Compose targeted messages using a structured business writing process
- Adapt your writing to your audience's needs
- Fine-tune language to improve persuasiveness and impact
- Enhance e-mail communication by creating clear and specific messages
- Write an effective Executive Summary to communicate key issues in your documents
Course Benefits An essential aspect of communication is writing clear, concise, targeted and persuasive text. Achieving the results you want from your e-mails, proposals, recommendation reports, and other business documents depends on your ability to grab your audience's attention and persuade them to act on your ideas. In this course, you develop effective writing skills that convey a credible message and project a professional image. Through practical hands-on exercises, you create compelling and powerful business documents and reports.Who Should Attend Professionals at all levels who want to improve their business writing skills. Proficiency with the English language is assumed.Hands-On Training Extensive exercises provide practice in building solid business writing skills. Exercises include:
- Identifying your audience
- Drafting for clarity and revising for conciseness
- Constructing successful e-mail communication
- Mapping out the seven steps of proposal generation
- Writing an effective Executive Summary
- Producing a report using an end-to-end writing process
Course 219 Content
- Key benefits for the business
- Increasing your business effectiveness
- Identifying key communication problems
- Enhancing your professional image
- Improving career choice
- Breaking writing down into a clear process
- Scheduling tasks for completion within a realistic time frame
- Contextualizing your writing
- Identifying and eliminating barriers between you and your readers
- Deciphering clues to style preferences
- Responding and relating well to your readers
- Handling the business document paradox
- Classifying different types of business documents
- Recognizing key topics
- Structuring raw material
- Organizing information to highlight gaps
- Writing statements of the problem
- Identifying the business impact of the problem
- Demonstrating the value of confronting the situation
- Conducting effective research
- Analyzing evidence
- Applying decision-making criteria
- Tying your recommendation to the organization's mission
- Managing paragraphs
- Avoiding synonyms
- Writing effective headings
- Reducing inferential load
- Organizing to meet customer requirements
- Bolstering your proposals with content from subject matter experts
- Spotlighting your technical strengths
- Countering opposition
- Tying your writing to the decision-making process
- Making credible claims
- Avoiding over-simplification
- Substantiating your arguments
- Influencing your audience to value your ideas
- Creating an effective Executive Summary
- Prioritizing your subject
- Differentiating between active vs. passive voice
- Eliminating pronouns and modifiers
- Optimizing word choice
- Choosing a style appropriate for audience and context
- Revising to heighten impact
- Drafting and revising
- Respecting readers' time, interest and ability to focus
- Extinguishing flame wars
- Increasing your e-mail response rate
- Crafting subject lines that ensure your e-mail won't be ignored
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